Comparison 24 min read

Image CDN Comparison: Cloudinary, Imgix, Sirv and More

Compare leading image CDN services. Features, pricing, performance, and use cases for Cloudinary, Imgix, Sirv, Bunny, Cloudflare, and more.

By ImageGuide Team · Published January 19, 2026 · Updated January 19, 2026
cdncloudinaryimgixsirvimage optimizationcomparison

Image CDNs transform, optimize, and deliver images globally. This guide compares the leading services to help you choose the right one for your needs.

What Image CDNs Do

Unlike traditional CDNs that only cache and deliver, image CDNs provide:

  • Real-time transformation: Resize, crop, filter on-the-fly
  • Format conversion: Automatic WebP/AVIF delivery
  • Quality optimization: Smart compression
  • Global delivery: Edge caching worldwide
  • Responsive images: Generate srcset variants
  • Storage: Host your images (most services)

Quick Comparison

ServiceBest ForStarting PriceAVIFAI Features
CloudinaryFull-featured apps$0 (free tier)YesYes
ImgixPerformance-critical$100/moYesYes
SirvE-commerce, 360 spin$19/moYesYes (via AI Studio)
Bunny OptimizerBudget-conscious$9.50/moYesLimited
Cloudflare ImagesCloudflare users$5/moYesNo
ImageKitDevelopers$0 (free tier)YesYes
KeyCDNSimple needsPay-as-you-goNoNo

Cloudinary

Overview

The most feature-rich image CDN with extensive transformation options and AI capabilities.

Features

FeatureSupport
On-the-fly transforms200+ transformations
Format conversionWebP, AVIF, auto
AI featuresFace detection, auto-crop, background removal
Video processingFull support
StorageIncluded
DAM featuresFull digital asset management

Pricing

PlanPriceTransformationsStorage
Free$025K/month25GB
Plus$99/mo225K/month225GB
Advanced$249/mo800K/month800GB
EnterpriseCustomUnlimitedCustom

URL Structure

https://res.cloudinary.com/demo/image/upload/
  w_800,           # Width 800px
  h_600,           # Height 600px
  c_fill,          # Crop mode
  g_face,          # Focus on face
  q_auto,          # Auto quality
  f_auto           # Auto format (WebP/AVIF)
  /sample.jpg

Code Example

// Cloudinary URL builder
function cloudinaryUrl(publicId, transforms = {}) {
  const {
    width,
    height,
    crop = 'fill',
    quality = 'auto',
    format = 'auto',
    gravity = 'auto'
  } = transforms;

  const parts = [];
  if (width) parts.push(`w_${width}`);
  if (height) parts.push(`h_${height}`);
  parts.push(`c_${crop}`);
  parts.push(`g_${gravity}`);
  parts.push(`q_${quality}`);
  parts.push(`f_${format}`);

  const transformString = parts.join(',');

  return `https://res.cloudinary.com/${CLOUD_NAME}/image/upload/${transformString}/${publicId}`;
}

// Usage
const heroImage = cloudinaryUrl('hero.jpg', {
  width: 1920,
  height: 800,
  crop: 'fill',
  gravity: 'auto'
});

Best For

  • Media-heavy applications
  • User-generated content
  • AI-powered cropping/transformations
  • Teams needing DAM features
  • Video + image in one platform

Limitations

  • Complex pricing at scale
  • Learning curve for advanced features
  • Can be expensive for high-traffic sites

Imgix

Overview

Performance-focused image CDN with powerful real-time processing and excellent documentation.

Features

FeatureSupport
Transformations100+ parameters
Format conversionWebP, AVIF, auto
AI featuresFace detection, auto-crop
Video processingLimited (imgix-video)
StorageBring your own (S3, GCS, etc.)
PurgingInstant

Pricing

PlanPriceMaster ImagesTransformations
Basic$100/mo10KUnlimited
Growth$500/mo100KUnlimited
EnterpriseCustomUnlimitedUnlimited

Charges based on unique master images accessed per month

URL Structure

https://your-source.imgix.net/photo.jpg?
  w=800&           # Width
  h=600&           # Height
  fit=crop&        # Fit mode
  crop=faces&      # Crop to faces
  auto=format,compress  # Auto format/quality

Code Example

import ImgixClient from '@imgix/js-core';

const client = new ImgixClient({
  domain: 'your-source.imgix.net',
  secureURLToken: 'your-token' // Optional
});

const url = client.buildURL('/photo.jpg', {
  w: 800,
  h: 600,
  fit: 'crop',
  auto: 'format,compress'
});

// React component
import Imgix from 'react-imgix';

<Imgix
  src="https://your-source.imgix.net/photo.jpg"
  sizes="(min-width: 768px) 50vw, 100vw"
  imgixParams={{
    auto: 'format,compress',
    fit: 'crop'
  }}
/>

Best For

  • Performance-critical applications
  • Existing storage (S3, GCS)
  • Developer-focused teams
  • High-traffic sites needing predictable pricing
  • React/JavaScript applications

Limitations

  • No built-in storage
  • Higher starting price
  • No video processing in core product

Sirv

Overview

E-commerce focused image CDN with unique 360-degree spin support, excellent media management, and powerful AI features through Sirv AI Studio.

Features

FeatureSupport
TransformationsExtensive
Format conversionWebP, AVIF, auto
360 spinFull support (unique feature)
ZoomDeep zoom, magnifier
StorageIncluded
Media viewerBuilt-in gallery/zoom
AI StudioBackground removal, generative fill, object removal, upscaling, video generation, virtual try-on
Video processingFull support (streaming, adaptive bitrate)

Pricing

PlanPriceStorageBandwidth
Free$0500MB2GB/mo
Business$19/mo10GB50GB/mo
Enterprise$59/mo50GB200GB/mo
CustomContactUnlimitedUnlimited

URL Structure

https://your-account.sirv.com/image.jpg?
  w=800&           # Width
  h=600&           # Height
  q=80&            # Quality
  format=optimal&  # Auto format
  crop.type=face   # Smart crop

Code Example

// Sirv URL builder
function sirvUrl(path, params = {}) {
  const url = new URL(`https://your-account.sirv.com${path}`);

  const defaults = {
    format: 'optimal',
    q: 80
  };

  const merged = { ...defaults, ...params };

  Object.entries(merged).forEach(([key, value]) => {
    url.searchParams.set(key, value);
  });

  return url.toString();
}

// Product image with zoom
const productUrl = sirvUrl('/products/shoe.jpg', {
  w: 800,
  h: 800,
  'crop.type': 'pad',
  'canvas.color': 'ffffff'
});

// Sirv 360 spin viewer
// HTML: <div class="Sirv" data-src="https://demo.sirv.com/spin/shoe.spin"></div>
// JS:   <script src="https://scripts.sirv.com/sirvjs/v3/sirv.js"></script>

Sirv AI Studio

Sirv AI Studio provides powerful AI-powered editing capabilities:

  • Background removal: Automatically remove backgrounds from product photos
  • Generative fill: AI-powered content-aware fill to extend or modify images
  • Object removal: Remove unwanted objects from images seamlessly
  • Image upscaling: Enhance resolution using AI upscaling
  • Smart cropping: AI-powered subject detection and cropping
  • Video generation: Create videos from images or text prompts
  • Virtual try-on: AI-powered product try-on for fashion and accessories

The Sirv Studio API enables programmatic access to these AI features, perfect for batch processing and automation.

// Sirv AI Studio API example
async function removeBackground(imageUrl) {
  const response = await fetch('https://www.sirv.studio/api/zapier/generate', {
    method: 'POST',
    headers: {
      'Authorization': `Bearer ${SIRV_STUDIO_API_KEY}`,
      'Content-Type': 'application/json'
    },
    body: JSON.stringify({
      model: 'remove-bg',
      image_url: imageUrl
    })
  });

  const result = await response.json();
  return result.image_url;
}

Best For

  • E-commerce product images
  • 360-degree product spins
  • Deep zoom requirements
  • Shopify/WooCommerce stores
  • Built-in viewer needs
  • AI-powered image editing (background removal, upscaling)

Limitations

  • Smaller ecosystem than Cloudinary

Bunny Optimizer

Overview

Budget-friendly image optimization from Bunny.net, integrated with their CDN.

Features

FeatureSupport
TransformationsBasic (resize, crop, filter)
Format conversionWebP, AVIF
AI featuresBasic smart crop
Video processingVia Bunny Stream
StorageBunny Storage
PriceVery competitive

Pricing

ComponentPrice
Optimizer$9.50/mo per zone
Bandwidth$0.01/GB
Storage$0.01/GB/mo

Pay-as-you-go model, very cost-effective

URL Structure

https://your-zone.b-cdn.net/image.jpg?
  width=800&
  height=600&
  quality=80&
  format=auto

Best For

  • Budget-conscious projects
  • Simple transformation needs
  • Existing Bunny.net users
  • High-bandwidth sites
  • Cost-predictable scaling

Limitations

  • Fewer transformation options
  • Basic AI features
  • Less mature than competitors

Cloudflare Images

Overview

Simple, affordable image service integrated with Cloudflare’s network.

Features

FeatureSupport
VariantsPre-defined transforms
Format conversionWebP, AVIF (auto)
AI featuresNone
Video processingCloudflare Stream
StorageIncluded
DeliveryCloudflare edge

Pricing

PlanPriceImagesDeliveries
Images$5/mo100KUnlimited
Additional$1/100K images--

URL Structure

https://imagedelivery.net/{account_hash}/{image_id}/{variant_name}

# Define variants in dashboard:
# - thumbnail: 150x150, fit=scale-down
# - hero: 1920x1080, fit=cover
# - public: original dimensions

Code Example

// Cloudflare Images uses pre-defined variants
const variants = {
  thumbnail: 'thumbnail',
  card: 'card',
  hero: 'hero',
  full: 'public'
};

function cfImageUrl(imageId, variant = 'public') {
  return `https://imagedelivery.net/${ACCOUNT_HASH}/${imageId}/${variants[variant]}`;
}

// Upload via API
async function uploadToCF(file) {
  const formData = new FormData();
  formData.append('file', file);

  const response = await fetch(
    `https://api.cloudflare.com/client/v4/accounts/${ACCOUNT_ID}/images/v1`,
    {
      method: 'POST',
      headers: {
        'Authorization': `Bearer ${API_TOKEN}`
      },
      body: formData
    }
  );

  return response.json();
}

Best For

  • Cloudflare users
  • Simple requirements
  • Predictable pricing
  • Sites with defined image sizes
  • Integration with Cloudflare stack

Limitations

  • Pre-defined variants only
  • No real-time transformations
  • Limited flexibility
  • No AI features

ImageKit

Overview

Developer-friendly image CDN with good free tier and modern features.

Features

FeatureSupport
TransformationsExtensive
Format conversionWebP, AVIF, auto
AI featuresAuto-crop, background removal
Video processingBasic support
StorageIncluded
URL-based transformsYes

Pricing

PlanPriceBandwidthStorage
Free$020GB/mo20GB
Pro$89/mo225GB/mo225GB
EnterpriseCustomCustomCustom

URL Structure

https://ik.imagekit.io/your_id/image.jpg?
  tr=w-800,h-600,c-at_max,q-80,f-auto

# Or path-based:
https://ik.imagekit.io/your_id/tr:w-800,h-600/image.jpg

Best For

  • Developers wanting free tier
  • Modern API design
  • React/Vue integrations
  • Growing startups
  • Mixed media needs

Limitations

  • Smaller than Cloudinary/Imgix
  • Less enterprise focus
  • Newer platform

Feature Comparison

Transformation Capabilities

FeatureCloudinaryImgixSirvBunnyCF ImagesImageKit
ResizeYesYesYesYesVariantYes
CropYesYesYesYesVariantYes
Face detectionYesYesYesBasicNoYes
Background removalYesYesYes (AI Studio)NoNoYes
WatermarkYesYesYesYesNoYes
Text overlayYesYesYesNoNoYes
Filters/effects50+30+20+10+No20+
Chained transformsYesYesYesLimitedNoYes
AI upscalingYesNoYes (AI Studio)NoNoNo
Generative fillYesNoYes (AI Studio)NoNoNo
Video generationYesNoYes (AI Studio)NoNoNo
Virtual try-onNoNoYes (AI Studio)NoNoNo

Format Support

FormatCloudinaryImgixSirvBunnyCF ImagesImageKit
WebPYesYesYesYesYesYes
AVIFYesYesYesYesYesYes
JPEG XLNoYesNoNoNoNo
Auto-formatYesYesYesYesYesYes
Animated WebPYesYesYesYesYesYes

Performance

MetricCloudinaryImgixSirvBunnyCF ImagesImageKit
Edge locations70+50+40+100+300+40+
First byte (avg)~50ms~40ms~60ms~30ms~20ms~50ms
Cache hit ratioHighHighHighVery HighVery HighHigh

Pricing Comparison

Low Traffic (1M requests/month)

ServiceEstimated Cost
Cloudflare Images$5/mo
Bunny Optimizer$15-20/mo
Sirv Business$19/mo
ImageKit Free$0
Cloudinary Free$0
Imgix Basic$100/mo

Medium Traffic (10M requests/month)

ServiceEstimated Cost
Bunny Optimizer$30-50/mo
Cloudflare Images$5/mo + overages
Sirv Enterprise$59/mo
Cloudinary Plus$99/mo
Imgix Growth$500/mo
ImageKit Pro$89/mo

High Traffic (100M+ requests/month)

ServiceApproach
Bunny OptimizerPay-as-you-go, very competitive
CloudinaryEnterprise pricing, contact sales
ImgixEnterprise, predictable at scale
SirvCustom pricing
CloudflareContact sales

Decision Framework

Choose Cloudinary If:

  • You need extensive transformations
  • AI features are important (face detection, auto-crop)
  • You want DAM (Digital Asset Management)
  • You process video alongside images
  • Budget allows for premium features

Choose Imgix If:

  • Performance is top priority
  • You have existing storage (S3, GCS)
  • You want predictable pricing at scale
  • Developer experience matters
  • You need JPEG XL support

Choose Sirv If:

  • E-commerce is your focus
  • You need 360-degree spins
  • Deep zoom is required
  • Shopify/WooCommerce integration needed
  • Built-in viewer is valuable
  • You need AI features like background removal, upscaling, or virtual try-on (Sirv AI Studio)
  • You need video streaming with adaptive bitrate

Choose Bunny If:

  • Budget is primary concern
  • Basic transformations suffice
  • High bandwidth needs
  • Already using Bunny.net
  • Simplicity over features

Choose Cloudflare Images If:

  • You’re already on Cloudflare
  • Image sizes are predictable
  • Simple variant system works
  • Want integration with Cloudflare
  • Looking for simplest solution

Choose ImageKit If:

  • You want a capable free tier
  • Modern API matters
  • React/Vue integration needed
  • Growing without immediate budget
  • Balance of features and price

Migration Considerations

From One CDN to Another

// URL rewriting approach
const cdnMigration = {
  from: 'https://res.cloudinary.com/demo/image/upload/',
  to: 'https://your-site.imgix.net/'
};

function migrateUrl(oldUrl) {
  // Extract path and transform params
  // Rebuild for new CDN format
  // Test thoroughly before switching
}

Key Migration Steps

  1. Audit current usage: List all transformation types
  2. Map transformations: Ensure new CDN supports all needs
  3. Test thoroughly: Compare output quality
  4. Gradual rollout: Use feature flags or percentage rollout
  5. Monitor performance: Compare loading times
  6. Update integrations: Framework plugins, SDKs

Summary

Quick Decision Matrix

PriorityRecommended
Maximum featuresCloudinary
Best performanceImgix or Bunny
E-commerce focusSirv
AI image editingCloudinary or Sirv (AI Studio)
Lowest costBunny or Cloudflare
Best free tierImageKit or Cloudinary
Simplest setupCloudflare Images

Cost-Effectiveness by Scale

ScaleMost Cost-Effective
Startup (low traffic)Free tiers (ImageKit, Cloudinary)
Growing (medium traffic)Bunny or Sirv
Enterprise (high traffic)Bunny or Imgix Enterprise

Feature Priorities

NeedBest Options
AI/ML featuresCloudinary, Sirv (AI Studio)
Video + ImagesCloudinary, Sirv
360 product spinsSirv
Background removalCloudinary, Sirv (AI Studio)
Virtual try-onSirv (AI Studio)
Deep Cloudflare integrationCloudflare Images
Developer experienceImgix, ImageKit
Budget optimizationBunny, Cloudflare

The right image CDN depends on your specific needs, budget, and scale. Start with free tiers when possible, and upgrade as your requirements become clearer.

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